Connecting for Results (CFR), a leading consulting firm specializing in the printing and graphic communications industry, is pleased to announce the appointment of Ron Boyle as Revenue Specialist. With over 40 years of experience in sales, business development, and...
Why Market Segmentation Matters In today’s competitive print industry, market segmentation is a crucial strategy for businesses looking to optimize sales and marketing efforts. By dividing a broad target market into smaller, more manageable segments based on...
How Supply Chain Optimization Drives Success in Printing Optimizing supply chain management for printing companies is more important than ever in today’s competitive and fast-paced market. With increasing customer demands for faster turnaround times and cost-effective...
The role of data analytics is transforming the printing industry, offering unprecedented opportunities to enhance operations. By focusing on improving print shop efficiency, businesses can use data-driven insights to streamline workflows, reduce costs, and deliver...
Today, strategic consulting firm, Connecting for Results (CFR), is pleased to announce the organization has engaged industry expert Julie Anne McLaren to join its team. An experienced sales and business leader, Julie Anne assumes the position of Business Strategy and...
Key strategies for organic sales growth By Bob Dale and Gordon Griffiths It’s been a difficult year for many companies, with a decline in sales reported by businesses from across Canada. There are fewer jobs to quote and the work that is available is often for lower...