Image by Freepik Ensuring Seamless Experiences The development of a sound marketing strategy can be enhanced by using the 7Ps of marketing, or the marketing mix, to organize plans and activities around key elements. In our previous articles, we discussed the original...
Be ready for ongoing change We all could benefit from knowing the future, however the best we can do is plan and be prepared. At a recent meeting hosted by the Atlantic Printing and Imaging Association meeting in Halifax, there was a lively discussion with students...
Image by Freepik Your Brand Ambassadors A great way to organize your marketing strategy is to use the 7 Ps of Marketing. By grouping activities together in each of the marketing mix elements, you’ll be able to prioritize and assign tasks more readily. Our previous...
Image by Freepik Captivating Your Audience As you develop your marketing strategy, a good understanding of the 7 Ps of Marketing, or the marketing mix, will really help to organize all the activities needed to be successful. Our previous articles covered 3 of the 4...
Image by Freepik Reaching Your Customers Effectively The 7 Ps of marketing are the enhanced elements that serve as a basic framework for assessing and adjusting your marketing strategy and have been thought of as the core of a good marketing plan. People, Process, and...
Image by Freepik The Art of Value Proposition The 7 Ps of marketing are the enhanced elements that serve as a basic framework for assessing and adjusting your marketing strategy and have been thought of as the core of a good marketing plan. People, Process, and...
